To develop an intuitive app-based user interface and a corresponding corporate design.
UX/UI design, corporate design, copywriting, web design
Don’t take your time
For small businesses, introducing a new checkout system is an extremely time-consuming task. The requirements were obvious to us: if the app is to be successful, it has to be easy to install, the user interface has to be immediately clear and operation has to be lightning fast. A positive user experience can make or break a new product, which is why we created a straightforward, clear-cut design based on intuitive clickstreams and simple processes.
Bright, Bold, Billmorro
The corporate design followed the principles of the user interface. The main symbol is a stylised “B”, which is reminiscent of the chip on a bank card and also serves as a link to the payment process. This symbol is the starting point for a system of patterns and strong colours, resulting in a distinctive style that can be utilised across media formats.
Check me out, Baby
Customers first come into contact with Billmorro via its website. The product has to make enough of an impression on the customer that they get in contact with the company, request a trial or start a subscription. Companies often only have one chance to get this right. This is why we opted to clearly set out the benefits of the product for the user, and adopted a style of communication and a friendly tone of voice that puts the company and the customer on the same level.
Counting on viewing other projects?
Check them out here.