studioarndtbenedikt Seamless security, stronger identity
What does it take to launch a new pharma logistics brand that’s as sensitive as its cargo? For Temptiv, clarity was key – from the very first degree. 🌡️
The Challenge
Temptiv is a fresh force in temperature-controlled pharma logistics – combining modular packaging, warehousing and cross-border transport in one seamless service. As a completely new brand, they needed more than a logo: trust, visibility and recognition had to be built from day one. The name – a blend of “temperature” and “sensitive” – set the tone. But how do you turn that into a compelling identity ready to perform across digital, physical and regulatory environments?
Our Solution
We developed Temptiv’s brand from the ground up – defining its name, character and visual DNA in a fast, collaborative process. At its core lies a modular dot-grid system that shapes every design element:
• A mirrored “T” logo, inspired by snowflake geometry, signals clarity and cold-chain precision
• Two custom typefaces ensure consistency across digital, print and packaging
• A reduced color palette balances cool expertise with vibrant energy
• Layouts and iconography reinforce structure and scalability
• Human illustrations and warm-toned photography add approachability and trust
Together, these elements create a scalable system that adapts to every touchpoint – and lives up to Temptiv’s promise: To secure tomorrow, we preserve today. Always ahead, because every degree counts.
🔗 Curious how strategy becomes structure? Stay tuned!
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