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Arndt Benedikt
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Agency

Agency

We call Frankfurt our creative base while being internationally connected.

Manifesto

We are a Frankfurt-based branding agency for entrepreneurs and changemakers around the world who want their brands to matter. Blending strategic thinking and creative design with a dash of patented Arndt Benedikt magic, we develop integrated brand experiences that embody a unique spirit, meet the highest aspirations and resonate with audiences.

We design

All our designs are bold, uncompromising and distinctive. Our design work is based on a deep understanding of the product, the target audience and your business aspirations.

We talk

Through workshops, relationship-building and dialogue across the branding journey, we stay in close communication with you from beginning to end to achieve the best results.

We create

Making brands stand out in a world where every business wants the same thing requires an unquenchable passion for creativity and a willingness to adopt an unorthodox mindset.

We trust

Our team specialises in helping brands achieve lasting connections with its intended audience. This calls for an inherent level of trust in the skills and experience of every member.

We transform

Together, design, communication, creation and trust are the foundations for creating a holistic brand experience that transforms your business into the next industry leader.


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Our Clients

We partner with clients from all walks of life. Some are fresh faced, while others have been around the block. Large or small, international or citywide, for profit or non-profit: we make no distinction between any of them. What matters to us is that you share our desire to think different, are fearless in chasing your goals and are willing to go all in with us for the long haul.

Sounds promising?
See our theory in practice!

We are Arndt Benedikt based in Frankfurt am Main.

Crafting solid design frameworks on which to build engaging brand identities that can be rolled out across all relevant touchpoints is what we do best. Whether you’re in the private sector or public sector, an NGO or an institution: give us a call or drop by for a chat over a glass of apple wine to see what we can do for you.

Instagram

studioarndtbenedikt When Type Becomes Identity. 🔤 Every wordmark tells a story, not through symbols, but through letters with intent. Our latest logo dump explores how subtle typographic decisions shape the voice and attitude of a brand. The challenge:
How can pure typography create distinctive, memorable brand identities, without relying on icons or color? – Font as foundation: Serif or sans — each typeface defines how a brand feels before it’s even read. – Custom modifications: Adjusted curves and ligatures transform letters into brand signatures. – Spacing as attitude: The silence between letters sets tone: calm, bold, or precise. – Between type and symbol: Modified wordmarks, like Dear Monday, blur the line between typography and icon, becoming both readable and emblematic. – Emotion by design: Subtle alterations convey optimism, confidence or lifestyle, giving each mark a crafted touch. The result:
Six wordmarks that don’t just label a brand: they embody it. ✨ From Arctic to The Base: Swipe through our logo series, wordmark edition Part 2 and get inspired by our love for logotypes. 
#BrandDesign #LogoDesign #wordmark #typography #VisualIdentity BrandStrategy StudioArndtBenedikt @dearmonday.de @go__wow @picard.fashion @join_the_base

studioarndtbenedikt Designing clarity, confidence and calm 🍃 Packaging that reflects balance inside and out. In a saturated health market, GreatVita needed a brand that truly reflects its promise: natural quality and everyday balance. Our task: translate that mindset into a visual language that feels light, trustworthy and human – most tangibly through a distinctive packaging design. ✨ Our approach: – Developed a modular packaging system with consistent hierarchy and flexible formats – Used vibrant greens and soft neutrals to reflect natural energy and everyday calm – Introduced tactile contrasts – matte surfaces, crisp typography and delicate gradients – for a modern, trustworthy feel – Added botanical illustrations and hand-drawn icons to convey honesty and human warmth Each detail contributes to a sense of lightness and clarity — turning simple supplements into lifestyle statements. The result: packaging that feels as healthy and balanced as what’s inside. 👉 See the full case and design system on our website. #PackagingDesign #BrandIdentity #HealthBranding #DesignSystem #VisualIdentity #ProductDesign #StudioArndtBenedikt

studioarndtbenedikt From nutrition to identity: recharging GreatVita 💧 When your products radiate health – your brand should, too. GreatVita offers natural supplements and plant-based essentials made in Germany. But their previous brand identity lacked the vibrancy and trust their products deserved. We defined a clear story: GreatVita helps people find their balance – at their own pace.
That thought shaped a refreshed brand world where quality meets emotion: – Deep green for grounding, bright hues for vitality – Confident typography and clear structuring for trust –Textures, illustrations and gradients that add lightness Now, GreatVita’s new design mirrors its purpose: a fresh, transparent and positive take on modern nutrition. See how design can lift an entire brand 👉 link in bio. #BrandDevelopment #CreativeAgency #DigitalBranding #HealthAndWellness #DesignCase #PackagingInspiration #StudioArndtBenedikt

studioarndtbenedikt You live and breathe design in motion? 🎬 You know how to make brands move — with rhythm, timing, and that unmistakable sense of style? Then you might be the Motion Designer we’re looking for. You’ll create everything from mood films to brand animations, turning strategy into emotion and visuals into energy. If you see design not just as form but as flow, send your application to jobs@arndt-benedikt.de – we can’t wait to see you in action! 🤘 #MotionDesign #AnimationDesign #BrandIdentity #DesignStudio #VisualStorytelling #StudioArndtBenedikt

studioarndtbenedikt Creating balance for active lifestyles 🌿 A fresh identity for a lighter, brighter lifestyle. The health food market is buzzing — but GreatVita needed more than great ingredients to stand out. Their products were pure and high-quality, yet the brand lacked the same vitality. ✨ Our mission: bring clarity, authenticity and freshness to every touchpoint. We built a visual identity rooted in balance and energy: 🌿 A stylised flower symbolising growth and lightness 🌿 A vibrant palette of deep green, lime and sky blue 🌿 Modular layouts, soft gradients and generous white space 🌿 Natural imagery and botanical details that feel honest and alive The result: a cohesive ecosystem across packaging, digital and print that makes healthy living feel simple, inspiring and modern. → Explore the full case on our website. 
#BrandDesign #VisualIdentity #HealthBranding #PackagingDesign #UXUIDesign #DesignForLife #StudioArndtBenedikt